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The phrase “cowabunga” originated on the 1950s children’s TV show Howdy Doody, popularized by the character Chief Thunderthud. Despite the era’s common practice of casting non-Indigenous actors in Indigenous roles, Jay Silverheels, a Mohawk actor, broke barriers.

What does cowabunga mean? Cowabunga is an interjection that expresses excitement or exhilaration, like when catching a big wave while surfing or while performing skateboarding tricks.

Today, cowabunga appears in dictionaries as an interjection expressing excitement or amazement. The word has also been used in films, merchandise, fast food, and theme park attractions.

'Cowabunga!': How a kids' TV gag became one of surfing's most famous shouts

COWABUNGA definition: (a yell of exhilaration, mainly used by surfers) | Meaning, pronunciation, translations and examples

The phrase ‘cowabunga it is’ is used to express your excitement and enthusiasm for a task, project or some other challenge at hand. It conveys feeling ready to throw caution to the wind and a readiness to dive into the matter no matter what, even if it means getting into trouble.

Cowabunga It Is – Meaning, Origin and Usage - History of English

Definition of 'cowabunga' cowabunga in American English (ˌkauəˈbʌŋɡə) interjection (a yell of exhilaration, mainly used by surfers)

cowabunga (interj.) 1954, American English, from exclamation of surprise and anger by "Chief Thunderthud" in "The Howdy Doody Show," 1950s children's TV show; used by surfers 1960s as a shout of triumph, and spread worldwide 1990 by use in the TV cartoon "Teenage Mutant Ninja Turtles."